Rhodia Silcea

Rhodia Silcea launches Zeosil® Premium, a new generation of high surface-area silica offering lower resistance and greater performance

Lyon, France, 20 February 2008 – At the Tire Technology Expo trade fair in Cologne, Germany, Rhodia launched its Zeosil® Premium range – a new generation of high surface-area silicas for energy-saving tires – and confirmed its technological market leadership.

As the result of Rhodia’s expertise in the synthesis of precipitated silica and eight years of research and development, this technology enables further advances to be made in environmental gains, tire performance and manufacturing productivity.

The originality of the Zeosil® Premium technology is based on the association of a specific high surface-area and a new morphology, a unique combination of the silica aggregate and the element particles of which it is composed. This technology makes Zeosil® Premium a breakthrough product that is unique in the market.

The original structure of this silica enables very good dispersibility for such a high surface improving the mixing of silica into rubber and enhancing productivity for the manufacturer. In addition, it provides exceptional tread reinforcement for increased tire durability.

Furthermore, the new morphology associated with the high surface-area provides greater interaction with the polymer, giving a good balance of reinforcing properties and unrivalled viscoelasticity. The excellent overall level of properties in the silica-filled rubber mixture is a decisive factor in achieving improved road-holding and reduced tire rolling resistance.

Until now, Rhodia’s high performance silica has made it possible – without any reduction in tire wear performance – to improve road grip in wet conditions by 5-10% and reduce rolling resistance by 25%. This lowering of rolling resistance corresponds to a reduction in fuel consumption and CO2 emissions of approximately 5%. "Zeosil® Premium pushes back these limits even further and provides an additional reduction of almost 10% in rolling resistance, whilst improving road-holding and tire wear resistance", comments Philippe Cochet, Silica Business Development Manager of Rhodia Silcea.

At the launch of the Zeosil® Premium family, Rhodia offers a ‘200 MP’ grade, a micropearl silica with a specific surface of 200m2/g. Rhodia Silcea is working on other specific surfaces, which will further extend the performance of this new range.

Reduced environmental impact, improved road-holding, increased productivity level – with Zeosil® Premium, Rhodia Silcea, the inventor of high performance silica, again demonstrates its spirit of innovation by providing the tire industry with new a new tool for sustainable mobility.

Reader enquiries

Rhodia Silcea
55 avenue rené Cassin
69009 LYON
France

+33 4 3791 8113

www.rhodiasilcea.com


Notes for editors


Silcea is Rhodia's fine inorganic chemistry enterprise and the global leader in rare earth-based materials and high performance silica. Rhodia Silcea supplies major players focused on sustainable mobility with a complete range of materials for exhaust emissions control. On the electronics market, Silcea is the specialist for phosphors used in low-energy lamps, LCD and plasma flat screens. Inventor of highly dispersible silica, which in particular reduces fuel consumption, Rhodia Silcea is a key partner for the tire industry, as well as the elastomer, feed and food industries.

Rhodia is an international chemical company resolutely committed to sustainable development. Leader in its businesses, the Group aims to improve its customers' performance through the pursuit of operational excellence and its ability to innovate. Structured around seven Enterprises, Rhodia is the partner of major players in the automotive, tire, electronics, perfume, health and beauty and home care markets. The Group employs around 16,000 people worldwide and generated sales of €4.8 billion in 2006. Rhodia is listed on Euronext Paris.

Editorial enquiries

Jérôme Pisani
Rhodia Silcea

+33 4 72 89 27 53

jerome.pisani@​eu.rhodia.com

Alan Flower
EMG

+31 164 317 025

aflower@​emg.nl

 

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