Westfalia Fruit appoints Chris Bush as Group CEO

Westfalia FruitThe Board of Hans Merensky Holdings (HMH) and Westfalia Fruit Group (Westfalia) announced today the appointment of Chris Bush to the post of Group CEO, effective 28 October, 2024. Mr Bush will take over from Acting Group CEO Rian du Toit who returns to his role as Group CFO.

Westfalia Fruit and Neolithics set new standards for reducing food loss & enhancing freshness

Westfalia Fruit and Neolithics set new standards for reducing food loss & enhancing freshness.
(Photo: Westfalia Fruit, PR034)Westfalia Fruit, a leading multinational supplier of avocados known for its innovative approach, is proud to announce a new partnership with Neolithics.

Westfalia Fruit Celebrates Historic First Shipment of Avocados from South Africa to China

Westfalia Fruit Celebrates Historic First Shipment of Avocados from South Africa to China.
(Photo: Westfalia Fruit, PR037)Westfalia Fruit, a leading multinational supplier of avocados and fresh fruit, is proud to announce its inaugural shipment of avocados from South Africa to China. This milestone marks a significant expansion of the company’s global footprint and underscores its commitment to quality and sustainability in the avocado industry. This achievement not only strengthens Westfalia Fruit’s presence in one of the world’s largest economies but also underscores their broader strategy of entering high-potential markets across the globe, such as the successful entrance into India a few years ago. It represents a major step forward in Westfalia’s global expansion and is a landmark achievement for the South African avocado sector.

Westfalia Fruit sets the stage for avocado innovation at Fruit Attraction 2024 in Madrid

Westfalia Fruit sets the stage for avocado innovation at Fruit Attraction 2024 in Madrid. (Photo: Westfalia Fruit, PR033)Westfalia Fruit, a global leader in the avocado industry, will showcase its commitment to sustainable agriculture through pioneering technologies such as non-destructive fruit testing and avocado-based paper at Fruit Attraction 2024. With operations in 17 countries and a dedicated global team, Westfalia Fruit continues to set new standards while addressing critical environmental challenges in the industry.

Westfalia Fruit Unveils Dynamic New Website to Celebrate 75 Years of Pioneering Excellence

Westfalia Fruit Unveils Dynamic New Website to Celebrate 75 Years of Pioneering Excellence. (Photo: Westfalia Fruit, PR032)Westfalia Fruit, a leading multinational supplier of avocados and a range of fresh vegetables and fruit, has launched a brand-new website to showcase its heritage, dedication to quality, and commitment to sustainability. The launch occurs as Westfalia Fruit celebrates its 75th anniversary. Founded in May 1949, the company has forged a reputation as a trusted supplier of avocados, fresh fruits, and other plant-based products to a range of customer groups around the world, including those operating in retail, foodservice, and wholesale sectors.

Westfalia Fruit trials exclusive technology targeting food safety and sustainability

Westfalia Fruit trials exclusive technology targeting food safety and sustainability. 
(Photo: Westfalia Fruit, PR028)Westfalia Fruit, a leading multinational supplier of avocados, has conducted the first successful trials of an innovative and natural method of ensuring food safety within the supply chain.

Westfalia Fruit: helping the climate and Colombian biodiversity with a unique reforestation project

Westfalia Fruit: helping the climate and Colombian biodiversity with a unique reforestation project. 
(Photo: Westfalia Fruit, PR029)Westfalia Fruit, a leading multinational supplier of avocados and a range of fresh vegetables and fruit is leading a unique effort in Colombia to care for a nationally protected area on its land in the Sonsón municipality, north-west of the capital Bogotá.

Westfalia: leading sustainable growth in Asia’s new avocado markets

Westfalia: leading sustainable growth in Asia’s new avocado markets. (Photo: Westfalia Fruit, PR030)Westfalia Fruit, a leading multinational supplier of avocados and a range of fresh vegetables has capped off an exciting year of growth in Asia – in India and China, two of the fastest growing avocado markets in the world, as well as Japan. The company is also forecasting continued market growth across the region into the latter half of the decade.

Westfalia FRUIT LOGISTICA 2024 Press Kit

Westfalia avocado carton. 
(Photo: Westfalia Fruit, PR031)At FRUIT LOGISTICA 2024 in Berlin, Westfalia Fruit Group will highlight some of its latest innovations and initiatives such as their Misting Ripening Rooms, their Laser Etching Technology and more.

Westfalia Fruit celebrates 75 years leading global avocado markets and Doing Good

Westfalia avocado carton. 
(Photo: Westfalia Fruit, PR031)Westfalia Fruit, the leading global avocado supplier celebrates its 75th anniversary this year. Founded by the legendary philanthropist and geologist Dr Hans Merensky in 1949, Westfalia continues to stay true to its purpose of Doing Good.

Westfalia Fruit: Pioneering Resilience in Global Avocado Supply Chains

Westfalia Fruit - the leading year-round multinational supplier of avocados, and an array of fresh produce to international markets around the globe unveils their forward-looking approach in striving to ensure the security of avocado supply chains amidst the formidable challenges confronting industries worldwide.

Westfalia Fruit: Building the Orchard of the Future today

Westfalia Fruit: Building the Orchard of the Future today. (Photo: Westfalia Fruit, PR025)Westfalia Fruit, a renowned multinational supplier of avocados and an array of fresh fruits, unveiled, for the first time in virtual reality, its visionary "Orchard of the Future" at Fruit Attraction 2023 in Madrid. This innovative project, represents a pivotal advancement in avocado cultivation, underpinned by over 40 years of research and a commitment to sustainable practices. Sustainability has been at the heart of Westfalia Fruit's mission from its inception 74 years ago. Dr. Merensky's vision, encapsulated in the motto "To Do Good," serves as the guiding principle for the entire organisation. Today, operating in 17 countries across five continents, Westfalia Fruit remains committed to advancing sustainable agricultural practices. The Orchard of the Future project is the manifestation of this enduring commitment. It encompasses four pivotal focus areas, each with far-reaching implications for the entire avocado industry.