Westfalia Fruit Group

Westfalia Fruit - Fruit Logistica Hong Kong Press Kit

Westfalia Fruit will share their latest updates from the world of avocados. From 2 to 4 September, Westfalia Fruit will be at ASIA FRUIT LOGISTICA 2026, sharing how they are strengthening their presence across Asia’s growing avocado markets.

From expanding year-round supply and convenience capabilities to supporting category development in dynamic markets, they are combining their global footprint with local expertise, helping our customers respond to changing consumer needs.

Come and meet the AvoExperts in Hall 5, Stand 5M42.

Press Releases

Westfalia Fruit expands global convenience network with major new Peru production centre

Westfalia Fruit, a global leader in the avocado industry, has completed a major new convenience production centre in Peru, strengthening its ability to serve customers across Asia Pacific with both fresh and convenience formats throughout the year. Completed and accredited in June 2026, the site now supplies four regions from a single origin and completes a convenience network spanning four continents.

Westfalia Fruit brings new ripeness guidance to avocado shoppers in India

Westfalia Fruit, a global leader in the avocado industry, is helping remove one of the biggest barriers to avocado adoption in India by introducing in-store ripeness indicator technology with leading retail customers. These units are now in place across 5 major cities in India, giving shoppers a simple way to choose an avocado based on when they want to eat it.

Beyond volume: Westfalia Fruit sets out its vision for the next phase of avocado growth in Asia

Westfalia Fruit, a global leader in the avocado industry, believes the next phase of avocado growth in Asia will be driven by more than increasing volumes. As markets across the region develop, understanding how consumers choose, use and experience avocados will become increasingly important, requiring a more integrated approach from research and growing through to ripening, product development and category support.

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Notes for editors

About the Westfalia Fruit Group

The multinational Westfalia Fruit Group is a leading supplier of fresh and convenience avocado products to international markets. The Group also offers a wider, diverse basket of fruit and related products through its vertically integrated supply chain throughout the year. Founded more than 77 years ago on guiding environmental, social, governance, and sustainability principles, these practices, rooted in the legacy of our founder, Dr Hans Merensky, remain at the heart of everything the Group does.

Today, operating in 17 countries across five continents, the Westfalia Fruit Group prides itself on advancing sustainable agricultural practices and being a responsible corporate citizen within the communities in which it operates.

As a frontrunner in the avocado industry, with involvement across the entire supply chain, from the selection of plant material through to supply to customers globally, Westfalia Fruit grows, sources, ripens, packs, processes, and markets accredited avocados around the world. Convenience products include guacamole, smashed avocado, avocado cubes, slices and halves, avocado oils and dried mango.

Westfalia Fruit grows fruit in all major origins across the Americas and Africa and also sources from partner orchards, giving the Group one of the most diverse avocado-growing footprints in the world. Westfalia Fruit’s dynamic and integrated supply chain, spanning from research to the consumer, benefits all stakeholders. The Group’s research division, Westfalia Technological Services, is the world’s largest privately funded subtropical fruit research unit. Its dedicated team of scientists and technicians focuses on varietal development, innovation, and environmental matters, and plays a pivotal role in shaping the future of the global avocado industry.

A supplier of choice to retail, wholesale, and foodservice customers, Westfalia Fruit operates sales offices across the UK, Europe, North America, Latin America, southern Africa, and Asia. Pack and product formats are tailored to customer requirements, delivering quality, service, and innovation. For more information, visit www.westfaliafruit.com.