4 Apr 2016
Avery Dennison® adds transparent Coloured Overlaminates to Conform Chrome™ portfolio
OEGSTGEEST, the Netherlands — April 4, 2016 — Avery Dennison Graphics Solutions announced today the launch of new Transparent Coloured Overlaminates for Conform Chrome™ films. Transparent Coloured Overlaminates for Conform Chrome Series are available in three distinct colours, orange, green and purple, to combine with the five existing Conform Chrome colours for new creative colour possibilities.
“Avery Dennison developed a new innovation with coloured cast overlaminates to complement our Conform Chrome films,” said Oliver Guenther, marketing director, Avery Dennison Graphics Solutions Europe. “We are the first to market a coloured cast overlaminate film designed specifically for vehicle wraps and excited to see the installers’ creative colour combinations.”
When paired with Conform Chrome, the Transparent Coloured Overlaminates create more than just additional colour options. Together, the films offer a multi-layer functionality that protects the chrome film from being scratched or damaged. With the trend of chrome finishes gaining in popularity, the new product allows installers to offer even more creative solutions.
“The Transparent Coloured Overlaminates are a jaw dropper and definite conversation piece,” said Eddy Speelman of ModiForce in Leusden, The Netherlands.
“I am getting such a positive response to the colours made possible by these transparent green, orange and purple overlaminates. I’m constantly finding myself in conversation about how amazing the colour looks.”
Transparent Coloured Overlaminate, Conform Chrome and Avery Dennison Supreme Wrapping™ Film come in a broad range of colours and finishes so graphics professionals can choose the right combination for each car wrap colour application or customer request. Conform Chrome and the new Transparent Coloured Overlaminates are ideal to create custom, unique accents on vehicles, now in more colours than ever before.
More information about the Avery Dennison Transparent Coloured Overlaminates for Conform Chrome Series is available via graphics.averydennison.eu/col or distributors. Visit the Find a Distributor page on the Avery Dennison website to locate a distributor in your area.
Reader enquiries
Avery Dennison
Graphics Solutions
Willem Einthovenstraat 11
2342 BH Oegstgeest
Netherlands
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About Avery Dennison
Avery Dennison (NYSE:AVY) is a global leader in labeling and packaging materials and solutions. The company’s applications and technologies are an integral part of products used in every major market and industry. With operations in more than 50 countries and more than 25,000 employees worldwide, Avery Dennison serves customers with insights and innovations that help make brands more inspiring and the world more intelligent. Headquartered in Glendale, California, the company reported sales of $6 billion in 2015. Learn more at www.averydennison.com.
A segment of Avery Dennison’s Materials Group, Avery Dennison Graphics Solutions provides imaging materials and service solutions for fleet, architecture and transportation markets. For more information, visit graphics.averydennison.eu. Join the Avery Dennison conversation at www.facebook.com/AverySupremeWrappingFilm and follow us @ADgraphics_EU on Twitter.
Avery Dennison® is a registered trademark of Avery Dennison Corporation. All other Avery Dennison brands, product names, antenna designs and codes or service programs are trademarks of Avery Dennison Corporation. Certain third party trademarks and trade names used herein are the property of their respective owners.
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Avery Dennison® adds transparent Coloured Overlaminates to Conform Chrome™ portfolio.
(Photos: Avery Dennison, PR323)
