Westfalia Fruit

Westfalia FRUIT LOGISTICA 2025 Press Kit

FRUIT LOGISTICA is the world's most important trade fair for the fresh produce industry and its direct access to the global market. At FRUIT LOGISTICA 2025 in Berlin, Westfalia Fruit Group will present insights into its commitment to sustainable innovations and social growth through technologies such as natural avocado dyes and community-oriented programs in Chile.

Find out more about other trends in the avocado industry at our booth: Hall 5.2 / D-21.

Press Releases:

Avocado Innovation Meets Community Impact: Westfalia Fruit’s Focus at Fruit Logistica 2025

Westfalia Fruit, a global leader in the avocado industry, will showcase its commitment to sustainable innovations and social growth through technologies such as natural avocado dyes and community-oriented programmes in Chile. Taking place between 5-7 February 2025, the event provides an ideal platform for Westfalia to present these innovations.

Westfalia Fruit introduces sustainable dye extraction from avocado byproducts

Westfalia Fruit, a global leader in the avocado industry is committed to utilizing all parts of the avocado across the supply chain. Avocados imported for retail, food service, and wholesale customers are carefully inspected. Any unsuitable avocados are processed at Westfalia’s facility into products like avocado pulp, smashed avocado, guacamole, and more. The avocado skins and seeds from the process, which were previously typically used in low-value applications such as anaerobic digesters, are now finding new, innovative, higher value alternative uses.

Westfalia Fruit acquires Belgian avocado products company Syros

Westfalia Fruit, a global leader in the avocado industry, has completed the acquisition of Syros, a Belgian-based manufacturer of avocado products serving the European food and service industry as well as retail sectors.

Reader enquiries

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www.westfaliafruit.com

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Notes for editors

About Westfalia Fruit

The multinational Westfalia Fruit Group is a leading supplier of fresh and processed produce to international markets, offering a diverse range of quality fruit and related products via its vertically integrated supply chain. Founded 75 years ago on guiding environmental, social, governance & sustainability principles. These practices, premised on the legacy of Dr Hans Merensky are at the heart of all that is done by the Group – “To Do Good”, – of which continue to underpin our approach today.

Today, operating in 17 countries spread over 5 continents, the Westfalia Fruit Group prides itself on advancing sustainable agricultural practices and being a responsible corporate citizen within the communities in which it operates.

As a frontrunner in the avocado industry, Westfalia grows, sources, ripens, packs, processes, and markets accredited avocados across the globe throughout the year. Value-added products include avocado oil, low-preservative guacamole, frozen avocado, and dried fruit.

Westfalia grows fruit in all major origins in the Americas and Africa and sources from partner orchards, giving the Group the most diverse avocado-growing footprint in the world. Westfalia’s dynamic and integrated supply chain from research to the consumer benefits all stakeholders. The Group’s research division, Westfalia Technological Services, is the world’s largest privately funded subtropical fruit research unit. Its dedicated team of scientists and technicians focus on varietal development, innovation, and environmental matters, and provides a pivotal role in defining the future of the global avocado industry.

A supplier of choice to retail, wholesale, and food-service customers, Westfalia operates sales offices in the UK, Europe, North America, Latin America, southern Africa, and Asia. Fruit is packed in diverse formats and expertly ripened to deliver optimal eating quality. For more information visit www.westfaliafruit.com.

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Editorial enquiries

Danielle Willems
Westfalia Fruit

+27 011 076 8358

danielle.willems@​westfaliafruit.com

Kim Vermeer
EMG

+31 164 317 026

kvermeer@​emg-marcom.com

 

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